This article explains how Bite Stats work in detail, including what each tab shows and how numbers are calculated. For a general overview of all stats, see Understanding Your Stats. For filter options, see Stats Filters & Views.
Overview Tab
The Overview tab gives you a snapshot of engagement across three metrics: Views, Answered, and Commented.
When viewing in absolute numbers, each metric shows the count alongside the relevant total in parentheses:
Views — Number of users who opened the Bite, out of total users in scope. Example: 1,000 (3,000) means 1,000 viewed out of 3,000 total.
Answered — Number of users who answered the question, out of total viewers. Example: 700 (1,000) means 700 answered out of 1,000 who viewed.
Commented — Number of users who left a comment, out of total viewers. Example: 300 (1,000) means 300 commented out of 1,000 who viewed.
All three metrics can be toggled between percentage and absolute number display using the Data Format filter.
These numbers are affected by the Shared With scope, organizational hierarchy, and any filters currently applied. Changing any filter immediately recalculates the Overview.
Views Tab
The Views tab provides a detailed breakdown of who viewed the Bite. Data can be displayed as percentages or absolute numbers.
In this tab, the Total Bar shows the total Viewed count for the current filters.
Funnel vs. Absolute:
Funnel View — Users who opened the Bite out of the total audience.
Absolute View — Same calculation (both reference the total audience, since Views is the first stage in the funnel).
Answers Tab
The Answers tab shows who answered the question in the Bite and how they responded. If the Bite has no question, this tab will not display data.
The Total Bar shows the total Answered count.
Funnel vs. Absolute:
Funnel View — Users who answered out of those who viewed the Bite.
Absolute View — Users who answered out of the total audience.
Success rate:
Funnel View — Correct answers divided by all answers received.
Absolute View — Correct answers divided by total audience.
Displays "-" for open-ended questions, surveys, or Bites with no question.
Comments Tab
The Comments tab displays an embedded view of the comment section for the Bite. It shows the full comment thread, not a statistical breakdown.
If comments are disabled on the Bite, this tab will not appear.
How the Parenthetical Totals Work
When viewing stats in absolute number mode, the number in parentheses represents the denominator for that metric. This changes depending on where you are:
Overview — Views: The parenthetical total is the number of users in scope (based on filters, shared-with, org hierarchy).
Overview — Answered: The parenthetical total is the number of users who viewed the Bite (not total users).
Overview — Commented: Same as Answered — the parenthetical total is the number of viewers.
This means the denominator shifts as you move through the Overview metrics. Views are measured against the full audience. Answered and Commented are measured against viewers.
This behavior changes when you switch to Absolute View in the Progress View filter — in that mode, all metrics use the total audience as the denominator. See Stats Filters & Views for details.
Exporting Bite Stats
You can export Bite stats as an Excel report and have it sent to your email. The Summary report includes Bite Overview data (audience, views, answers, success). The All Data report adds a user-level table with view state, question performance, comments, and user attributes.
For full details on export options, see Exporting Stats Reports.
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